Viral potential scoring · Public beta

Know if your clip hits before you post it.

Drop in a short-form video and VP Machine Pro scores its viral potential in seconds. It checks your hook, pacing, motion, sound and scene, then tells you what to fix before it goes live.

No upload. Runs in your browser3 free scores a monthNo account needed
final_cut_v3.mp4 · 9.0sHook high
54VP SCORE
VIRAL55
HOOK37
ENGAGE50
TOP18%
FIX FIRSTOpen on movement (a reveal, a whip, a reaction) inside the first 3 seconds.
How it works

Three steps, about twenty seconds.

Test your cuts before you post them, not after the views come in.

01 — DROP

Add your clip

Drag in an MP4, MOV or WebM up to 60 seconds. It stays on your device; nothing is uploaded.

02 — READ

The machine watches it

It measures every frame for motion, cuts, pacing, color, loudness and audio hits, and a vision model reads the scene.

03 — FIX

Get a score and the fix

You get an overall VP score, hook strength, a timeline of the peak moment, and the top changes most likely to lift it.

What it reads

The parts of a clip you can actually change.

Every signal maps to an edit you can make: trim, re-order, re-grade, re-mix.

Hook strength

How hard the first three seconds grab, through motion and sound, before the scroll moves on.

Motion & pacing

Cuts per second, motion bursts, tempo changes, and where the biggest moment lands.

Sound

Loudness, a loud open, dynamics and audio hits. Short-form plays on phone speakers.

Scene & look

A vision model reads the setting and vibe, along with brightness, contrast, saturation and warmth.

Your unreleased cuts stay yours.

VP Machine Pro runs entirely in your browser. Your video is decoded and scored on your own device and is never uploaded, stored or used to train anything. The first time you use it, it downloads the vision model once (about 90 MB) and caches it.

Straight talk

What the beta is good at, and what it isn't.

A score you can't trust is worse than none, so here are the limits.

Good for

  • Ranking several cuts of the same idea to pick the one to post.
  • Catching weak openings, dead air, quiet mixes and dark grades.
  • Pre-screening a batch of clips before spending time on promotion.
  • Short-form, vertical, high-energy content (AI video, comedy, sketches, reels).

Not yet

  • It can't understand jokes, dialogue or story. It reads pixels and sound, not meaning.
  • It was trained on a focused library of short-form AI comedy clips, so other genres are less reliable.
  • Typical error is about ±2.5 points. Treat it as a ranking tool, not a guarantee of views.
  • Platform algorithms, timing and your audience still decide what goes viral.
Pricing

Start free. Upgrade when you're scoring every cut.

Beta pricing. Founding members keep their price for life.

Free
$0
  • 3 clip scores a month
  • Full score report
  • Fix-first coaching
  • Runs 100% on your device
Start free
MOST POPULAR
Unlimited
$9/ month
  • Unlimited clip scores
  • Score history: compare cuts side by side
  • CSV export of every report
  • Priority email support
Go Unlimited
Founding member
$49one-time
  • Everything in Unlimited, forever
  • Every model upgrade during and after beta
  • Input on what we build next
Become a founder
FAQ

Questions

What does the VP score mean?

VP stands for viral potential. It's the model's estimate of how strongly a clip is built to perform in short-form feeds, based on patterns in a library of scored clips. Clips around 52 and above are strong; below 45 usually has a fixable problem. The percentile shows where your clip lands against that reference library.

Is my video uploaded anywhere?

No. The analysis runs in your browser with WebAssembly. Your file is read locally and never sent to a server. The only download is the open-source vision model, fetched once and cached.

Which files and browsers work?

MP4 (H.264), MOV and WebM, up to 60 seconds are analysed. Use a current Chrome, Edge, Safari or Firefox on desktop. Phones work, but the first-time model download is about 90 MB, so use Wi-Fi.

Will it guarantee my video goes viral?

No tool can. VP Machine Pro checks how a clip is built: hook, pacing, sound and look. Timing, audience and the joke itself still matter most. Use it to choose between cuts and fix obvious weak spots.

How do I unlock Unlimited after paying?

After checkout you're sent straight back to the app with Unlimited unlocked on that browser. You also get an unlock code by email, which you can enter on any other device under "Have a code?".

Can I get a refund?

Yes. If it's not useful in your first 14 days, email us and we'll refund you, no questions asked.

Score your next cut before it goes live.

Free to start. Nothing to install. Your clips never leave your device.

Open VP Machine Pro →